By Liz Burke in London
The royal baby has not yet been born but when he or she arrives the little Prince or Princess will already shoulder the expectation of bringing millions in to the British economy.
A trip down Londonโs high streets โ from the bustling Oxford Street famous to the more sophisticated Kingโs Road frequented by Kate herself โshows Prince William and Kateโs first child is already making money with memorabilia preemptively creeping onto shelves.
Here are some of the best products on sale today.

An amusing window display at Libertyโs.

An adorable royal-themed cardigan.

Some gorgeous onesies.

Very posh royal baby crockery.

A bib fit for a prince or princess.

Union Jack jumpers.

Pink for girls, blue for boys.

There are even books about the royal baby.

A whole display packed with royal baby merchandise.

A royal piggybank.

A beautiful pastel window display.

Every sort of cup, bowl and plate imaginable.
