At 62, Jacky O’Shaughnessy is three times the age of most lingerie models but that hasn’t stopped her from landing a major advertising campaign.
The New York City model is the face of American Apparel’s new underwear collection.
The label shared the striking campaign images on social media with the tagline: “Sexy has no expiration date”.
Jacky looks stunning in the pictures, showing off her fantastic figure in a pair of lacy high-waisted briefs and a sheer bandeau bra.
Significantly, retouching has been kept to a minimum, showing Jacky’s body exactly as it is, complete with all the imperfections that make her unique and beautiful.
Jacky, 62, looks stunningly beautiful in the lingerie images.
Jacky’s lingerie images garnered thousands of likes on social media.
Jacky’s lovely figure doesn’t appear to have airbrushed in the campaign.
Jacky in American Apparel’s Advanced Basics campaign.
Jacky previously starred in American Apparel’s ‘Advanced Basics’ 2012 campaign.
Jacky for American Apparel in 2012.
Mary-Kate and Ashley Olsen cast mature models Ursula Wallis, Esther de Jong and 65-year-old Linda Rodin for their brand The Row’s 2014 pre-fall range.
Rodin, 65, looks very elegant in The Row’s campaign images.
“I’d be lying to say I love all my wrinkles, but going into it I knew what they wanted … The confidence they gave me was really crucial. I loved that I was respected for who I am,” Rodin said.
The Olsen twins have had an older demographic in mind for their collection which features sophisticated overcoats and classically tailored separates.
Rodin spoke of being empowered by the shoot: “I am proud of myself. How many times did I have ideas that I never did anything with? And this, I did.”
Ursula Wallis, whose exact age is unknown, also featured.
Esther de Jong, 39, was a popular model in the early 2000s and recently walked the runway in the fall 2013 Prada show.
This pre-fall collection has helped solidify The Row as an established high-end label.
Related stories
Native ad body.
Native ad body.
Native ad body.
