One of the most challenging fashion dilemmas for women over 40 is how to dress appropriately for their age.
Style expert Kim Johnson Gross explains “our bodies are in transition. Our lifestyles are changing. We may be becoming empty nesters, divorcing, starting new jobs.”
As your bodies are changing, so must your clothes, it’s important to learn how to flatter your body without doing a style overhaul.
The key to looking your best and dealing with these changes is about refreshing your look.
The AWW fashion team recommends starting with shoes and bags, as this is the fastest and simplest way to update your look.
Women over 40 need to learn how to adapt the season’s trends to suit them. For example, a key trend this winter is plaid — instead of dressing top to toe in plaid try a plaid skirt with a black sweater and black opaque tights.
Most of all, you need to learn not to hang on to what worked before; undergo what Gross calls a ‘Style Evolution’ and learn to dress for your new assets.
Fashion don’t’s for over 40s
Don’t dress too young. The worst thing you can do is to dress younger than you are. It can make you look older.
No miniskirts — regardless of how great your legs are.
Avoid baggy clothes and look for pieces that flatter your shape.
Don’t follow the ‘trend’ of the moment. Instead, find a print or a bold piece of jewelry and develop a signature look.
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