The Project host Carrie Bickmore has been named one of TV’s biggest style influences for Aussie women, inspiring the most clothing purchases.
Carrie shares the title with Mornings host Sonia Kruger and the pair are closely followed by Melissa Doyle, Kylie Gillies and Lisa Wilkinson.
Carrie’s wardrobe, which focuses on edgy prints, stand-out jewellery and crisp, tailored skirts, includes brands like Manning Cartell, Ginger & Smart, Camilla & Marc and Alice McCall. But the star also wears more accessible looks for women from Portmans, White Suede and Unspoken.
The TV host is apparently so popular that “designers are happy to lend product for her to wear on-air” News Ltd reported.