If you’ve woken up this morning and found your Instagram feed is awash with your favourite celebs sharing black-and-white selfies, you’re not alone.
The social movement has women, both famous and not, posting photos in solidarity and support of one another.
At the heart of the campaign is a simple notion about women supporting women.
The viral trend works by sharing a black-and-white image of yourself and nominating others to join in.
In the hope of promoting positivity and female empowerment, women everywhere are sharing not only photos of themselves but uplifting messages to one another.
Often starting with the words “challenge accepted”, these women write about “supporting women today, tomorrow and always.”
In times like these (read: 2020, the year that never ends), when isolation can become crippling, a simple selfie and message from a close girlfriend can go a long way.
Women tearing down other women has long been a problem in society, and while the movement is a breath of fresh air there’s still a long way to go.
But, with the hashtag quickly gaining traction, amassing over 6 million images and counting, it’s inspiring to see the support and power women can create, particularly for one another.
Leading the movement are some of the country’s most notable celebs. We’ve rounded up their best snaps.
Bonnie
BONNIE ANDERSON
*Neighbours beauty Bonnie shared this stunning snap in support of the movement.
Georgia
GEORGIA LOVE
The Bachelorette star is spreading the love to women everywhere.
“I’m not usually one for insta challenges but the beautiful messages I received from @lucydurack, @lanawilkinson and @celestej_makeup have genuinely made my day,” she wrote.
Emma Wiggle
EMMA WATKINS
The yellow wWggle never fails to brighten up our Instagram feeds.
Even in a black-and-white photo, Emma’s smile is shining light.
Ada
ADA NICODEMOU
“What a great initiative, women supporting other women in their lives. To all the great women in mine, thank u for inspiring me everyday,” The Home And Away actress wrote.
Pia
PIA MILLER
Sometimes an emoji says it best and we think Pia’s use of the crown perfectly sums up the fact every woman is a Queen, including her.
Emily
EMILY SYMONS
We think Emily says it best: “Women supporting women today, tomorrow and always 🙏🏻 What a beautiful initiative. Nothing like some positive female energy to get you through life 💫”
Jasmine
JASMINE YARBOROUGH
Jas really pulled on our heart strings in this touching tribute to her daughter.
“I am so proud of the strong women around me who support me everyday. My daughter has so many great women to show her the way. She is already my greatest achievement,” she wrote.
Victoria
VICTORIA BEACKHAM
Jasmine wasn’t the only one dedicating her Women Supporting Women post to her daughter, Victoria shared this snap of Harper.
“Raising strong women is as important as supporting them ❤️,” she captioned the post.
Kate
KATE RITCHIE
Kate thanked close friend Jane Kennedy for nominating her in the challenge.
“I thought you were sliding into my DM’s with yet another lovely quiet sign of support but how wonderful to see us cracking this one open for today!” she commented.
Home And Away
HOME AND AWAY CAST
You know they belong together… and support one another.
