At 38 years old, Kate Ritchie is hotter than ever as she gets down to her skivvies in a brand new campaign as underwear giant Jockey’s ambassador.
In a series of racy snaps, the mother-of-one poses proudly donning the latest range from the undergarment line.
It’s the very first time the actress has been pictured in an intimate scenario – a feat she admits was daunting.
“I would say I can be conservative to a fault,” Kate tells The Daily Telegraph.
“During the shoot there were few moments where I was challenging my boundaries. When I was younger I didn’t try things (out of) fear of what others would think.
“As I am getting older I try not to worry about those things.”
Although she confesses that the shoot was a new experience for her, Kate’s previous fears about what people would think were quickly dismissed for the sense of empowerment she’d receive in its place.
“I have spent such a long time worrying about what everybody else thought, and what I should do and how things may be perceived,” she tells Today.
I think a lot of it has to do with becoming a mother and realising that none of that stuff really matters so much.”
She added: “I actually feel incredibly confident and empowered. I wonder why I have worried for so long. Does that make sense? … Along with Jockey, they absolutely empower me and make me far more confident than I used to be.”
Kate, who shares daughter Mae, two, with ex-NRL star husband Stuart Webb, recently revealed she’d like to give her sweet mini-me a sibling.
“It’s the question on everybody’s lips – not just for me, but for everybody,” she told Confidential.
“Of course, I would love to have more children, but for now Mae’s wonderful and I’m just enjoying her.”
WATCH: Kate talks her daring new role in the video below.